promoted 7 years 10 months ago, posted 7 years 10 months ago
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If we ever want TAN to be something other than an ex-SW faggot sausage party, we're gonna have to think of a way to market it.
It looks like TAN has finally attracted a core user base. All of the fucked up deviants from SW have found their way over, and it's flowing nicely thanks to phenomenal participation from this core group.
The problem is that right now TAN is pretty much an ex-SW circle-jerk. It is proving difficult to attract users from outside of the ex-SW demographic. TAN ultimately can't rely on SW as a permanent source of new members, so we need some kind of plan.
First and foremost, TAN needs some kind of mission statement. What is TAN, exactly? Why would someone use TAN instead of any number of other social news aggregators? They're a dime a fucking dozen these days, so there has to be something about TAN that people won't get at other sites. TAN needs a hook - an asset that we can use to promote the site. The lack of censorship is a good place to start, but ultimately we'll have to do better than that.
Once we figure out exactly what TAN is and what makes it unique, we can begin to market it. We can create SEO blogs and other shit that will send visitors our way. But we can't do any of that without keywords, and we can't have keywords unless we know what aspects of TAN we are trying to promote.
So fellow TAN users, we have to decide what is unique about TAN. Right now, TAN is just another social news aggregator in a sea of social news aggregators. If this site is to become something other than a small private club for ex SW users, we'll have to decide which direction to take it in and market it appropriately.
What say you, fellow users?